Reliance Cement Company Pvt Ltd, wholly owned subsidiary of Reliance Infrastructure Ltd (RInfra), has commercially launched into Amravati market in Maharashtra. The cement will be produced at the company’s Butibori plant at Maharashtra. A strong channel network has been set-up to service the retail customers of Amravati. The company further plans to venture into Wardha, Chandrapur and Bhandara markets in Maharashtra.
Commenting on the occasion, Arvind Pathak, CEO, Reliance Cement said, “We are pleased to announce the launch of Reliance Cement in Amravati. Vidarbha is a key market for us and we are happy to expand our distribution network in the region.
The company, in September last year, had forayed into Nagpur. We are already being counted amongst the leading players in Nagpur in a short span of six months and are sure that we will taste the same success in Amravati, expresses Pathak.
Soon we will be entering areas such as Wardha, Chandrapur and Bhandara, adds Pathak.
Reliance Cement, a new-age Portland Pozzollona Cement, is of superior quality with higher strength. It comes in ultramodern tamper proof packaging ensuring minimum loss to end consumer.
Reliance Cement is superior quality cement which has new age technology and unique features which allow consumers to build long lasting structures in the quickest possible construction time. Our ultramodern tamper proof packaging also ensures minimum loss to end consumers, adds Pathak.
The other special features of Reliance Cement include Uniform Particle Size Distribution (UPSD) technology, fast-setting time and weather-proof. Highlighting the features Pathak states, Reliance Cement introduces Uniform Particle Size Distribution (UPSD) technology that produces cement with a high and smooth fineness and rapid setting property, which results in high initial strength.
Furthermore, the chemical composition and finer particles present in Reliance Cement helps to set faster than other cements and also gives more strength at the same time. Reliance Cement LPP bags ensure that the cement is not exposed to moisture and consumers get fresh cement each time irrespective of weather.