The JSW Group wants to develop this platform into an e-commerce colossus Sets Ambitious Goals for E-Commerce Operations, Eyes $20 Billion GMV by FY32
Sajjan Jindal-controlled JSW Group aims to build JSW One Platforms into an e-commerce behemoth for the building materials industry, with a target gross trade value (GMV) of $20 billion in FY32.
Launched as an e-commerce outing of the group in December 2021, JSW One Platforms is an additional distribution channel for its steel, cement and paint businesses. A significant portion of the revenue of each of the companies in the segments is expected to come from JSW One. It will also have third-party brands.
Of the target GMV of $20 billion, JSW products are expected to account for 65 percent, with the remainder to be non-JSW. The 65 percent share -- equivalent to $13 billion -- will represent approximately 20 percent of JSW's sales in steel, cement and paint.
“We think this will be a very big B2B e-commerce game for the group,” said Parth Jindal, director of JSW One Platforms.
JSW One Platforms currently has two business divisions: JSW One MSME Platform in the B2B space and JSW One Homes Platform in B2C. Jindal said the company had crossed Rs 10 billion in terms of annual run rate and had built significant momentum. It is expected to end FY23 with a GMV run rate of Rs 30 billion crore. The target GMV for FY24 is $1 billion.