Hero MotoCorp in focus as July sales rise 15%

New Delhi : Hero MotoCorp's total motorcycle sales rose 14.82% to 4.91 lakh units in July 2011 over July 2010. Anil Dua, Sr. Vice-President (Marketing & Sales), Hero MotoCorp said the good numbers of July 2011 have come about despite constraints on supply from the company's Haridwar plant due to 'Kawar' movement in the region during the month. The company had to keep the Haridwar plant closed for a few days in July due to this reason. Dua said the company is looking to ride the current buoyancy in sales into the festive season by launching the company's new identity, innovative products and engaging campaigns.