Shriram Equipment Finance

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Shriram Equipment Finance are a part of the “SHRIRAM” conglomerate which has significant presence in financial services viz., commercial vehicle financing business, consumer finance, life and general insurance, stock broking, chit funds and distribution of financial products such as life and general insurance products and units of mutual funds.

Shriram Equipment Finance Company was incorporated in the year 1979 and is registered as a Deposit taking NBFC with Reserve Bank of India under section 45IA of the Reserve Bank of India Act, 1934.

STFC decided to finance the much neglected Small Truck Owner. Shriram understood the power of ‘Aspiration’ much before marketing based on ‘Aspiration’ became fashionable. Shriram started lending to the Small Truck Owner to buy new trucks. But we found a mismatch between the Aspiration and Ability. The Truck Operator was honest but the Equity at his command was not sufficient to support the credit levels required to buy a new truck.

Shriram Equipment Finance did not have the heart to send the Truck Operator back empty handed; we decided to fund Pre-owned Trucks. This was the most momentous decision that we made. What followed was Sheer magic.

From Driver to Owner, even if only of a Pre-owned Truck and from Pre-owned Truck to the New Truck, we have been with him in his journey of Prosperity as he has been our partner in our road to success and leadership.

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